Oral-B has pushed the boundaries of progress by offering a unique brushing experience that is in a class of its own. Oral-B's revolutionary technology goes beyond cutting edge technology, offering state-of-the-art engineering to give you the most thorough, gentle and quietest cleaning possible. We have pushed the boundaries of design to create an authentic object of desire - with an elegant profile reserved for the most exclusive technologies. Meet Oral-B iO and experience Oral-B's best cleaning ever. The revolutionary iO linear magnetic drive precisely transfers power to the fiber tips as they travel from tooth to tooth, using micro-vibration to ensure effective and enjoyable brushing. A redesigned pressure sensor signals that you are brushing your teeth properly, helping to protect your gums. The iO toothbrush also features an interactive OLED display that provides personalized, real-time guidance and allows you to customize settings to suit your brushing style. Oral-B iO is powered by artificial intelligence that recognizes the 6 zones of the mouth and provides guidance in the Oral-B app, allowing you to brush as thoroughly as possible. What's more, the iO comes with a quick magnetic charger that charges your toothbrush in approximately 3 hours, and a premium travel case. Experience a completely different brushing experience with all your senses. Experience a completely different brushing experience with all your senses.